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Culture Matters!

If you do not address cultural differences in your global training programs - online or classroom - expect to:

*Lose money
*Alienate learners and business partners
*Damage profit margins


When your training addresses the cultural preferences, learning styles, and characteristics of your learners, they learn - and you earn - faster!


Expanding Abroad? Avoid Cultural Gaffes
This Wall Street Journal article describes how AlertDriving's failure to culturally adapts its elearning course cost $1 million - and 18 months - to fix.


In the News

2011 ADL Forum
Dr. Edmundson has been invited to present, "Addressing Cultural Differences in ADL: Globalization and Localization," at the 2011 ADL Forum at the Virginal Modelling and Simulation Centre (VMASC) Aug. 30th – Sep1.  The event is open to all of NATO and NATO/national partners who have an interest in developing eLearning. The ADL Forum seeks to bring together ADL developers (Managers, Instructional Designers and Multimedia Designers) with current and new customers interested in understanding eLearning and the ADL process and how it can benefit their needs.

Intercultural Competence in European Project Management
Dr. Edmundson presented "Intercultural Project Management - Working with Americans" via Skype and a YouTube Video at the Intercultural Competence in European Project Management in Reutlingen, Germany Oct. 1, 2010.
 

 
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